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JaiVibe utility

Free

ROAS Calculator

Calculate return on ad spend from advertising cost and attributed revenue.

No sign-up requiredFast practical outputBuilt for repeat use
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Marketing workspace

Plan. Track. Improve.

ROIUTMAdsCampaigns

Marketing inputs

Adjust the assumptions

Live result

ROAS

4x

Attributed return

₹75,000

FORMULA

ROAS = Revenue ÷ Ad spend

Compare ROAS with margin and conversion quality.

01

Use accurate inputs

Use consistent units, realistic values, and the exact context behind the decision.

02

Interpret the result

Use the output to compare options and understand direction, not as a substitute for professional advice.

03

Move to action

Turn the result into a pricing, campaign, budgeting, implementation, or communication decision.

Go deeper

A useful result should lead to a better decision.

Use related guides when you need context and templates when the next step is repeatable work. JaiVibe is designed to connect the calculation or generation step to the action that follows.

Learning Hub

Understand the reasoning.

Browse guides →

Templates

Turn repeat work into structure.

Open templates →

Acquisition economics

Measure attributed advertising efficiency

ROAS shows revenue generated per unit of ad spend. Compare it with break-even ROAS and customer acquisition economics before deciding whether a campaign is profitable.

Marketing Workspace →Campaign brief →Weekly review →
Read the guideBreak-even ROAS ExplainedCompare reported ROAS with the return level your margin actually requires.

Continue the analysis

Customer Acquisition Cost CalculatorCalculate true customer acquisition cost, marketing-only CAC and acquisition spend per new customer.Customer Lifetime Value CalculatorEstimate customer lifetime value and gross-profit LTV from order value, purchase frequency, lifespan and gross margin.Conversion Rate CalculatorCalculate conversion rate, non-conversions and the additional conversions needed to reach a target rate.Break-even ROAS CalculatorCalculate the minimum ROAS needed to break even from gross margin, fulfilment costs and advertising spend.Marketing Budget CalculatorEstimate the marketing budget needed to reach a revenue target from conversion rate, customer value and target acquisition cost.Cost Per Lead CalculatorCalculate cost per lead from campaign spend and leads generated.